Capabilities to roll out big numbers.

100 Million

Bars made yearly

6,000 Tonnes

toasted cereal produced yearly

Narelle’s large-scale vision brought to life.

Narelle’s large-scale vision brought to life.

Grain & Bake is a family-owned Aussie powerhouse, leading the charge in toasted muesli, granola, and tasty snacks like bars and puffs. Founded in 2017 by Narelle Plapp, who initially created the popular brand Food for Health, Narelle spotted a gap in the market for large-scale muesli manufacturing and decided to stir things up. Fast forward to today, and Grain & Bake has become one of Australia’s largest producers of toasted muesli, granola, and snacks, all made at a purpose-built 10,000sqm site in Melbourne. With a team of over 80 passionate full-time staff and a collaborative, customer-first approach, each year we whip up 100 million bars and 6,000 Tonnes of toasted cereal for big-name brands, both locally and internationally.

The Grain & Bake Values

Customer comes first attitude

Our customers are at the heart of everything that we do. We have created a culture where their satisfaction drives every decision we make. We align ourselves to their journey with open communication and personalized service.

Passion for Continuous improvement

This is the driving force behind innovation and excellence here at Grain & Bake. We embody a culture that embraces change, encourages learning and presents opportunities to enhance our people, products, process and overall customer happiness.

Open & honest communication

Honest communication is essential in not only building trust, fostering collaboration and creating a positive work environment, but also for enhancing our relationships with our customers and key partners. Everyone has a voice here at Grain and Bake and we value team input with our embedded “your voice matters” program we hold each year.

Innovation

Is our driving force between progress, adaptability & Customer satisfaction.
We have fostered a culture of collaboration and creativity which allows us to push the boundaries of what and how we do things here at Grain & Bake.

We are one team we are all valued

When someone joins the Grain and Bake team, they join the Grain and Bake family.
Still owned and operated by our leader, Narelle, feeling a sense of belonging and inclusion is important in strengthening our bonds and achieving our goals. Everyone here at Grain and Bake plays a crucial role in our journey.

We always think safety & team wellbeing

Everyone must leave as they arrived, or a little bit happier! This is a constant message throughout our business and one that we take very seriously every single day.

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